Why Facebook Marketing and Advertising is Important for Your Business

Marketing and advertising play a major role in any business and has evolved through generations, coping up with the changing trends and demands of the consumers and clients.  With the modernization, technology and social media have evidently become the most effective, efficient and fastest platform for marketing and advertising such as Instagram, Twitter, LinkedIn, YouTube, Pinterest, Tumblr and the likes. But above all these, Facebook has proven itself to be the biggest social networking site. This is the reason why companies choose to post their Facebook Ads Marketing Harrisonburg VA, more than any other site.

How Big Is Facebook?

 Facebook Ads Marketing Harrisonburg VAFacebook was first launched in 2004 by the 19-year old Mark Zuckerberg, along with fellow Harvard students, Andrew McCollum, Chris Hughes, Dustin Moskovitz, and Eduardo Saverin. In 2010, it became the biggest networking website in the world. We can say basically, society thinks it’s already a crime not to have a have your presence on Facebook nowadays.

As of March 2017 (Facebook MAUs), worldwide monthly active Facebook users already reached up to 1.97 billion, with each user account spending an average of 20 minutes visiting time a day.  In addition, this social media giant can easily be accessed through almost any device, from desktop computers, laptops, tablets to mobile phones.  With this statistics, Facebook definitely should not be ignored but should rather be utilised in marketing and advertising.

Why Utilise Facebook In Marketing And Advertising

Spreads Faster

Since Facebook is currently very popular and can be accessed with just a few swipes and clicks, its billions of users will be able to see your advertisements immediately.

With just a few views, likes and shares of a single page or post, chances of users spreading it to their thousands of Facebook friends, and to their friends of friends is inevitable.

All Demographics Reached

According to study, 76% of all female population and 66% of all male population are actively into Facebook with 30% of all users falling under the age bracket of 25 to 34 years old. This bracket is considered as the prime target of many business marketing and advertising strategies.

Fortunately, it’s not only the young ones who has gained on Facebook. Even older adults and seniors grew fond of this social networking site. Therefore, using Facebook as a primary platform saves the business loads of time since it can reach all demographics from across the globe in just a few seconds.  It’s completely effective minus the effort compared to traditional marketing and advertising using print ads and organising advertising events.


An average 30-second TV commercial may cost $200 to $1,500. That’s a lot of money to consider that not everybody gets to watch the advertisement exactly the time it was aired.  Facebook Ads Marketing Harrisonburg VA is way more affordable and costs only an average of just $5.99 dollars per advertisement and no unexpected charges. You’re in control.

The Facebook user will continue to grow exponentially with five new user accounts being created every second (Source: ALLFacebook 2012). It is important for your business to ride with Facebook’s very high traffic while it’s still at its peak. Remember that Facebook Ads Marketing Harrisonburg VA and advertising requires strategy and skills. That is why you need a professional Facebook Ads Marketing Harrisonburg VA company  to ensure efficiency of your ads.